Follow Kanye on Twitter? Universal Wants to Make Money Off That
Every time a Kanye West fan buys an iTunes download, concert ticket or T-shirt, posts on his Facebook page, follows him on Twitter, views a YouTube video or streams a song on Spotify, all those clicks become valuable marketing data — meticulously documented by his record company, Universal Music. For years,……
Source: RollingStone
Link: Follow Kanye on Twitter? Universal Wants to Make Money Off That