Apple Pursuing Taylor Swift, Florence and the Machine for Streaming Service

The music streaming industry is quickly turning into an arms race where services are stockpiling marquee names to lure those artists’ fan bases. After Jay Z’s fledgling Tidal recently raised the bar by enlisting a diverse group of all-star musicians┬álike Kanye West, Rihanna, Arcade Fire and Daft Punk, Apple is…

Source: RollingStone
Link: Apple Pursuing Taylor Swift, Florence and the Machine for Streaming Service